MEETING TRENDS – What is Your Best Meeting Experience?

What is Your Best Meeting Experience? The concept of a business meeting as only that has begun to fade as participants are looking more and more at the offerings associated with the event. Meeting attendees do not want to simply attend a meeting that focuses solely on the content. Rather, they want a true experience that includes activities and attractions that are designed to draw their attention.

While the content discussed at the meeting is important, an equal if not greater portion of the focus is on the experience of the event. Attendees want to not only learn something through the content but want to be entertained in the process.

These types of additions bode well for larger events and meetings, but some can also be implemented for smaller experiences and gatherings as well. Activities for the attendees to participate in as a group or even in smaller ‘breakout’ groups could help draw in the crowd and get them interested in the rest of the content that is being discussed after (or before) the activities.

In fact, 84% of attendees state that experiential events give them a more positive opinion of not only the company in question but their products as well.

Some potential options to add into a meeting environment include:

• Concerts
• Parties
• Immersive entrances
• Contests
• VR opportunities
• Gaming/casino experiences
• Photo booth
• Bowling
• Shows
• Charitable activities

Wes Berry is available for speaking engagements and as a workshop facilitator. He also consultants with select organizations. As a professional speaker, he has the skills to make your event a success. He is also the Wall Street Journal best-selling author of “Big Things Have Small Beginnings: The Motivation and Mindset That Built a $750 million Business.” In all, he has written twelve books in the business and success genres. And as an entrepreneur, he built an international company that operated in 130 countries. He’s even done a little standup comedy as well as radio.